FINANCE

Zenith Bank Emerges Most Valuable Banking Brand

<p><em>Zenith Bank is the most valuable bank in Nigeria<&sol;em><br &sol;>&NewLine;<strong><a href&equals;"https&colon;&sol;&sol;openlife&period;ng&sol;">OpenLife Nigeria<&sol;a><&sol;strong> reports that Zenith Bank has been named Most Valuable Banking Brand in Nigeria&period;<br &sol;>&NewLine;A statement from the bank and made available to OpenLife Nigeria reads&colon;<&sol;p>&NewLine;<p>&OpenCurlyDoubleQuote;Zenith <strong>Bank<&sol;strong> Plc has again emerged as the Most Valuable Banking Brand in Nigeria in the Banker Magazine Top 500 Banking Brands 2021&period;<br &sol;>&NewLine;For the fourth consecutive year&comma; Zenith Bank has been ranked as the number one banking brand in Nigeria with a brand value of &dollar;275 million&comma;moving up two places from 392 in 2020 to 390 in the 2021 global ranking of banks&period; Notably&comma; Zenith Bank is the only Nigerian bank among the first 400 banks in the global ranking&period;<&sol;p>&NewLine;<p>The ranking was published in the February 2021 edition of The Banker Magazine of the Financial Times Group in conjunction with London-based Brand Finance&period;According to the publication&comma; brand value is the licensing rate that a third-party would need to pay to use the bank’s brand&period;<&sol;p>&NewLine;<p>Commenting on the latest ranking&comma; the Group Managing Director&sol;Chief Executive of Zenith Bank Plc&comma; Mr&period; Ebenezer Onyeagwu said that&colon; &OpenCurlyDoubleQuote;this ranking is a further affirmation of the bank&&num;8217&semi;s resilience given the very challenging macroeconomic environment brought about by the Coronavirus &lpar;COVID-19&rpar; pandemic&&num;8221&semi;&period; He added that &&num;8220&semi;Zenith Bank remains committed to sustaining the superior performance which has earned it this recognition as Nigeria’s Most Valuable Banking Brand&comma; thus building on the legacy of its visionary Founder and Chairman&comma; Mr&period; Jim Ovia&comma; CON&comma; whose pioneering and foundational role in building the structures and laying the foundation ensured an enduring and very successful institution&period;<&sol;p>&NewLine;<p><img class&equals;"alignnone size-medium wp-image-4793" src&equals;"https&colon;&sol;&sol;openlife&period;ng&sol;wp-content&sol;uploads&sol;2020&sol;08&sol;Ebenezer-Onyeagwu-2-300x200&period;jpg" alt&equals;"Zenith CEO" width&equals;"300" height&equals;"200" &sol;><&sol;p>&NewLine;<p>Zenith Bank places a premium on its core business strategy anchored on People&comma; Technology and Service&comma; to create value for its numerous clientele&period; With a team of dedicated professionals&comma; the bank leverages its robust Information and Communication Technology &lpar;ICT&rpar; infrastructure to provide cutting-edge solutions and products through its network of branches and electronic&sol;digital channels&period;<&sol;p>&NewLine;<p>Zenith Bank&&num;8217&semi;s emergence as the Most Valuable Banking Brand in Nigeria is coming on the heels of several awards and recognitions in 2020 for its track record of excellent performance&period; Zenith Bank was voted as Bank of the Year &lpar;Nigeria&rpar; in The Banker&&num;8217&semi;s Bank of the Year Awards 2020&comma; Best Bank in Nigeria in the Global Finance World&&num;8217&semi;s Best Banks Awards 2020 and Best Corporate Governance &&num;8216&semi;Financial Services&&num;8217&semi; Africa 2020 by the Ethical Boardroom&period; Also&comma; the bank emerged as the Most Valuable Banking Brand in Nigeria in the Banker Magazine &&num;8220&semi;Top 500 Banking Brands 2020&&num;8221&semi; and Number One Bank in Nigeria by Tier-1 Capital in the &&num;8220&semi;2020 Top 1000 World Banks&&num;8221&semi; Ranking by The Banker Magazine&period; Similarly&comma; the bank was recognised as Bank of the Decade &lpar;People&&num;8217&semi;s Choice&rpar; at the ThisDay Awards 2020&comma; Retail Bank of the year at the 2020 BusinessDay Banks and Other Financial Institutions &lpar;BOFI&rpar; Awards&comma; and Best Company in Promotion of Good Health and Well-Being as well as Best Company in Promotion of Gender Equality and Women Empowerment at the Sustainability&comma; Enterprise and Responsibility &lpar;SERAS&rpar; Awards 2020&period;”<&sol;p>&NewLine;<p>&nbsp&semi;<&sol;p>&NewLine;

Openlife Reporter

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