LIFESTYLE

Our Ready-To-Wear, Bespoke Services In Fashion Are Second To None—Georgina, CEO, Creative Fashion Academy

<h4>Our Ready-To-Wear&comma; Bespoke Services In Fashion Are Second To None<&sol;h4>&NewLine;<p><em>In this interview with <a href&equals;"https&colon;&sol;&sol;openlife&period;ng&sol;">OpenLife<&sol;a> Magazine’s Staff Writer&comma; Isaac Ngumah&comma; the director of Creative Success Fashion Academy and the creative director of Georgie Myrak fashion brand&comma; Ehiemere Ngozi Georgina&comma; explains how her fashion products are the first choice for all end users<&sol;em><&sol;p>&NewLine;<p><strong>Please&comma; an insight into your background&quest;<&sol;strong><br &sol;>&NewLine;I am Ehiemere Ngozi Georgina&period; A fashion tutor and entrepreneur&period; I am the director of Creative Success Fashion Academy and the creative director of Georgie Myrak fashion brand which is the garment production arm of the business&period;<br &sol;>&NewLine;<strong>What did you train on &quest;<&sol;strong><br &sol;>&NewLine;I train females fashion design&comma; garment production &sol; construction&comma; pattern drafting&comma; fashion illustration&comma; business of fashion&comma; fabric manipulation and embellishment&period;<br &sol;>&NewLine;<strong>How long have you been in the business&quest;<&sol;strong><br &sol;>&NewLine;I was born into the fashion world&period; My mum had a successful fashion and catering training center&period; However I delved into the business fully September 1996 when my elder sister launched her own brand and I had to assist and eventually run it with her&period;<br &sol;>&NewLine;<strong>Tell us about your business growth&period;<&sol;strong><br &sol;>&NewLine;I started my own brand after my<a href&equals;"https&colon;&sol;&sol;punchng&period;com&sol;"> NYSC when I relocated to Owerri<&sol;a> to join my hubby&period; I was getting orders from people who liked what I wore and since I was still waiting to get a job of my dreams&period;<br &sol;>&NewLine;I eventually decided to continue with it till after childbirth and here I am 16 years later loving every bit of what I do and the impact&period; I&&num;8217&semi;ve grown from the machine my mum gifted me to more than 22 machines and have trained more than 170 people till date&period;<br &sol;>&NewLine;<strong>What are your challenges in business&quest;<&sol;strong><br &sol;>&NewLine;Power and funding &period; The fashion industry is fast paced and requires funding at specific stages to be able to break even&period;<br &sol;>&NewLine;Power I will say is the biggest problem&period; Most machines operate with electricity&period; Depending on generator will increase production cost and may affect the profit margin&period;<br &sol;>&NewLine;<strong>Can you tell us about your customer relations services&quest;<&sol;strong><br &sol;>&NewLine;For now&comma; we do mostly on sight training&period; We try to understand the talents and learning abilities of each trainee and nuture it&period;<br &sol;>&NewLine;We also render ready-to-wear and bespoke services as well as consultation to fashion entrepreneurs&period;<br &sol;>&NewLine;<strong>What do you want the government to do to support the fashion industry&quest;<&sol;strong><br &sol;>&NewLine;They should improve on power&period; This alone will go a long way and also attract investors&period; They should make favorable policies and provide good infrastructure&period;<br &sol;>&NewLine;Financial support in terms of loans and grants will be helpful too&period;<br &sol;>&NewLine;<strong>What do you think about using bank loan to start business and how the challenges can be solved&quest;<&sol;strong><br &sol;>&NewLine;I do not subscribe to starting a business with bank loan&period; You can grow your business with the loan not start with loan&period;<br &sol;>&NewLine;One must have a strong understanding of your financials to know if you need a loan&comma; when you need the loan and how much exactly you need in your business&period;<br &sol;>&NewLine;<strong>What can the government do to solve some of the challenges of loan&quest;<&sol;strong><br &sol;>&NewLine;Like I said earlier&comma; grants and loans can be given to fashion entrepreneurs to help them grow&period;<br &sol;>&NewLine;<strong>Can you tell us about your success story&quest;<&sol;strong><br &sol;>&NewLine;It has been steady growth for us&period; Initially we concentrated on producing clothes only &comma; right now our academy has grown massively&period;<br &sol;>&NewLine;When I started the academy&comma; it was all about teaching how to sew&period; As time went on&comma; I realized that there was more and I went for countless trainings and upgrades&period; I also partnered with professionals to get it right&period;<br &sol;>&NewLine;Every step was intentional and enabled by <a href&equals;"https&colon;&sol;&sol;openlife&period;ng&sol;">God<&sol;a>&period;<br &sol;>&NewLine;Recently we are passionately working on getting sponsors and partners who can work with us to provide scholarships and support to talented people who can not afford to enroll&period;<br &sol;>&NewLine;So far we&&num;8217&semi;ve have been doing this on our own from our 2nd session and we usually have two sessions each year since 2014 that the academy started&period;<br &sol;>&NewLine;We hope to have<a href&equals;"https&colon;&sol;&sol;m&period;gsearch&period;co&sol;"> government NGO&&num;8217&semi;s and private sponsorship<&sol;a>&period;<&sol;p>&NewLine;<p>&nbsp&semi;<&sol;p>&NewLine;

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