Kunle Afolayan Speaks Out On ₦1,500 Diesel Crushing His Business

OpenLife reports that for many business owners, keeping operations running has become a daily challenge but for filmmaker Kunle Afolayan, the recent rise in diesel prices has made it even harder.

“I have been sad because I can’t cope with ₦1,500 per liter for diesel,” he said, describing the pressure on his business.

Afolayan explained that in just four to five weeks, his company, KAP Village, spent ₦11 million solely on diesel. For him, fuel isn’t a minor expense it’s the engine that powers production.

Generators, lighting, and daily operations all depend on it, meaning that high costs directly threaten the livelihood of his creative projects.

He asked a question that many entrepreneurs are silently facing:

How do you run a business when essential costs keep skyrocketing? It’s not just numbers it’s the reality of sustaining a company in an economy where unpredictability has become the norm.

Afolayan’s experience highlights a bigger picture: the struggle of creative industries and small businesses trying to survive while fuel prices continue to climb.

Spending ₦1,500 per liter for diesel is not a child’s play. Kunle makes it clear that for many Nigerians, this isn’t just an inconvenience it’s a serious challenge to keeping their dreams alive.