BUSINESS

Kia’s Futuron Concept: New design for an electric SUV coupe

&NewLine;<p>Kia Motors has revealed its new Futuron Concept&comma; an&NewLine;illuminating all-wheel drive SUV coupe which proposes new designs for future&NewLine;electric vehicles&period;<br>&NewLine;&nbsp&semi;In a release&comma; signed by JH So&comma; Global PR Team and made available to OpenLife&comma; the Futuron&NewLine;Concept represents the modern and confident image of a progressive electric SUV&NewLine;coupe envisioned by Kia&period; The Futuron name itself is a portmanteau of &OpenCurlyQuote;future’&NewLine;and &OpenCurlyQuote;on’&comma; hinting at the switched-on&comma; electric nature of future SUV designs&NewLine;from the brand&period;<br>&NewLine;&nbsp&semi;With a design based around the notion of dynamic purity&comma; the Futuron&NewLine;Concept merges elegant proportions with pure shapes and surfaces&period; Its&NewLine;lightweight SUV coupe body incorporates a fully-electric all-wheel drive&NewLine;powertrain&comma; wrapped in bold yet modern exterior surfaces&comma; and with a flexible&comma;&NewLine;high-tech interior&period;<br>&NewLine;&nbsp&semi;The Futuron makes its public debut on November 5 at the 2019 China&NewLine;International Import Expo &lpar;CIIE&rpar; in Shanghai&comma; where it was on display to the&NewLine;public until 10 November&period;<br>&NewLine;&nbsp&semi;The Kia Futuron Concept is built around a single&comma; strong &OpenCurlyQuote;360-degree’&NewLine;design notable for its pure&comma; smooth form devoid of ornament&period; The delicate&NewLine;diffusion of the body’s surfaces creates a series of taut&comma; flowing shapes which&NewLine;twist&comma; expand and contract around the body&period; The result is a sleek and&NewLine;streamlined shape&comma; creating an aero-efficient profile&period;<br>&NewLine;&nbsp&semi;The novel proportions of the car are immediately striking&period; Its&NewLine;low-profile SUV coupe body makes a strong statement of intent for Kia’s future&NewLine;cars&comma; which will be confident&comma; sporty and modern&comma; yet also elegant&period; At 4&comma;850 mm&NewLine;in length&comma; 1&comma;550 mm tall and with a 3&comma;000 mm-long wheelbase&comma; the Futuron’s&NewLine;elevated ground clearance is matched with a low&comma; lean body to create a dynamic&comma;&NewLine;confident posture&period;<br>&NewLine;&nbsp&semi;The Futuron’s fully-electric powertrain makes this shape possible&period; A&NewLine;high-capacity battery is mounted low in the vehicle’s body&comma; beneath the cabin&NewLine;floor&comma; providing electrical energy to four powerful in-wheel electric motors&period;&NewLine;The elevated stance of the car is therefore matched with a low center of&NewLine;gravity and a cutting-edge e-AWD system which delivers lightning-fast responses&NewLine;to driver inputs&period;<br>&NewLine;&nbsp&semi;A sports car on an SUV platform&comma; combined with comfortable&comma; lean-back&NewLine;seats&comma; Futuron offers users a new type of interactive driving experience&NewLine;suitable for urban city environments&period; Various elements of the vehicle’s&NewLine;structure and design foster the important connection and interaction between&NewLine;car and driver&period;<br>&NewLine;&nbsp&semi;The front fender flows backwards from the front of the hood before&NewLine;plunging into the cabin itself&comma; establishing a connection between the driving&NewLine;seat and the road ahead&period; The concept’s roof is a diamond-shaped panoramic&NewLine;glasshouse which sits atop the 360-degree core&comma; in the best traditions of UFO&NewLine;and flying saucer design&period; While flooding the cabin with natural light&comma; it also&NewLine;extends down the bonnet to give drivers an unparalleled view ahead&period; The&NewLine;glasshouse also incorporates a network of LiDAR &lpar;light detection and ranging&rpar;&NewLine;sensors capable of providing Level 4 autonomous driving features&comma; enabling&NewLine;hands-off and eyes-off driving in most conditions&period;<br>&NewLine;&nbsp&semi;Furthermore&comma; the 360-degree theme is evident in the lighting that&NewLine;illuminates a sharp character line encircling the Futuron’s body&period; A playful and&NewLine;interactive new feature&comma; this lighting responds to physical gestures and&NewLine;movements made outside the car&comma; eliciting a close connection between vehicle&NewLine;and driver before they even set foot in the cabin&period;<br>&NewLine;&nbsp&semi;The front of the Futuron features a new reinterpretation of Kia’s &OpenCurlyQuote;tiger&NewLine;nose’ grille&comma; a signature for Kia design now for over a decade&period; While&NewLine;maintaining the basic principle of the design – a clear outline with tabs in&NewLine;the middle – Kia’s designers have expanded the boundaries&comma; widening the shape&NewLine;across the front of the car to create a restrained&comma; yet elegant &OpenCurlyQuote;tiger face’&period;<br>&NewLine;&nbsp&semi;The newly-designed front of the car&comma; like that of the Imagine by Kia&NewLine;Concept first revealed earlier in 2019&comma; expresses a new design interpretation&NewLine;for Kia’s future electric vehicles&period;<br>&NewLine;&nbsp&semi;With a wider &OpenCurlyQuote;tiger face’ shape&comma; the grille incorporates the Futuron’s&NewLine;headlamps&comma; an innovative &OpenCurlyQuote;Star Cloud’ design which gives the car a dazzling new&NewLine;night-time identity&period; The concept’s Star Cloud lighting not only highlights a&NewLine;new design form for the front of the car&comma; but also embodies a new lighting&NewLine;concept for Kia&comma; taking inspiration from nebulae in the night sky to create a&NewLine;geometric patchwork of matrix LED lighting&period; The Star Cloud is also incorporated&NewLine;into the rear of the car&comma; displaying a distinct light signature to anyone following&NewLine;the Futuron&period;<br>&NewLine;&nbsp&semi;Revealed for the first time in Shanghai&comma; the Futuron also incorporates&NewLine;Chinese legend in the design and form of its new Star Cloud lighting&period; The&NewLine;Dragon Skin surface which covers the lighting area emulates the scaled armor&NewLine;that adorns Chinese dragons&comma; both in mythology and modern-day cultural&NewLine;celebrations&period; The Star Cloud lighting incorporates a kinetic surface&comma; enabling&NewLine;the car to alternate between daytime running lights and full-beam headlamps as&NewLine;the scales open and close&period;<br>&NewLine;&nbsp&semi;<br>&NewLine;<br>&NewLine;<&sol;p>&NewLine;

Openlife Reporter

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