Categories: BUSINESS

FirstBank, Visa Expand Premium Card Portfolio With Visa Signature Launch

<h4>FirstBank<&sol;h4>&NewLine;<p>&nbsp&semi;<&sol;p>&NewLine;<p><strong><a href&equals;"https&colon;&sol;&sol;openlife&period;ng&sol;">OpenLife Nigeria<&sol;a><&sol;strong> reports that First Bank of Nigeria Limited&comma; in partnership with Visa&comma; has announced the launch of Visa Signature&comma; a premium card offering designed for Nigeria&&num;8217&semi;s affluent segment&period;<&sol;p>&NewLine;<p>The card unlocks an exclusive portfolio of lifestyle benefits&comma; global travel privileges&comma; and curated merchant offers through Visa&&num;8217&semi;s worldwide acceptance network&comma; giving high-spending Nigerians a product built around how they live&period;<&sol;p>&NewLine;<p>Visa Signature targets Nigeria&&num;8217&semi;s top executives&comma; business owners&comma; and frequent international travelers who expect more from their financial products&period;<&sol;p>&NewLine;<p>Through <a href&equals;"https&colon;&sol;&sol;www&period;thisdaylive&period;com&sol;">Visa Global<&sol;a> benefits and Visa Destination offers&comma; cardholders gain access to preferential rates&comma; premium experiences&comma; and priority services across hundreds of partner merchants&comma; hotels&comma; airlines&comma; and destinations around the world&period;<&sol;p>&NewLine;<p>The card supports both domestic and cross-border transactions&comma; ensuring seamless payment experiences whether cardholders are in Lagos&comma; London&comma; or Dubai&period;<&sol;p>&NewLine;<p>Commenting on FirstBank&&num;8217&semi;s ambition for its premium cardholders&comma; Chuma Ezirim&comma; Group Executive&comma; eBusiness &amp&semi; Retail Products&comma; FirstBank&comma; said&colon;<&sol;p>&NewLine;<p><em><strong>&OpenCurlyDoubleQuote;At FirstBank&comma; we are dedicated to creating financial solutions that reflect the evolving lifestyles of our customers&period; We understand that our premium customers aspire to experiences that reflect their global outlook&period; <&sol;strong><&sol;em><&sol;p>&NewLine;<p><em><strong>&&num;8220&semi;Visa Signature is crafted to meet those expectations&comma; offering access to exclusive experiences&comma; global connectivity&comma; and lifestyle privileges that empower our customers to live without boundaries&period; <&sol;strong><&sol;em><&sol;p>&NewLine;<p><em><strong>&&num;8220&semi;We remain focused on creating value and reinforcing our position as the partner of first choice for Nigerians at home and abroad&period;&&num;8221&semi;<&sol;strong><&sol;em><&sol;p>&NewLine;<p>Highlighting the strategic importance of the FirstBank partnership&comma; Andrew Uaboi&comma; Vice President and Cluster Head&comma; West Africa&comma; Visa&comma; noted&colon;<&sol;p>&NewLine;<p><em><strong>&&num;8220&semi;Nigeria&&num;8217&semi;s affluent consumers are among the most active and globally connected spenders on the continent&period; Visa Signature is designed to serve that profile with the depth of benefits and the breadth of acceptance they deserve&period; <&sol;strong><&sol;em><&sol;p>&NewLine;<p><em><strong>&&num;8220&semi;We are delighted to work with FirstBank in making this available to the Nigerian market&period;&&num;8221&semi;<&sol;strong><&sol;em><&sol;p>&NewLine;<p>The launch marks a strategic step for FirstBank in deepening its premium product offering&period; FirstBank&&num;8217&semi;s existing Visa portfolio already serves millions of Nigerians across everyday retail&comma; cross-border commerce&comma; and online transactions through Visa Infinite&comma; Visa Gold&comma; Naira Credit&comma; and Visa Prepaid cards&period;<&sol;p>&NewLine;<p>Visa Signature adds a dedicated tier for the affluent segment&comma; giving this customer group the recognition and privileges their spending profile demands&period;<&sol;p>&NewLine;<p>Visa Signature is available to eligible FirstBank customers&period; Interested customers can visit any FirstBank branch nationwide or contact their dedicated relationship manager to apply&period;<&sol;p>&NewLine;<p>&nbsp&semi;<&sol;p>&NewLine;

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